Long Covid: the sequel
nobody wants to star in.
But for millions, it's a daily reality. Take a look as we delve into the stories behind the statistics, and shine a light on the impact of this long-lasting illness.
This video is a companion piece to the findings in the Health+ Long COVID Human-Centered Design Report, and reflects a combination of the stories and the experiences of people with Long COVID and those who support them.
It All Begins With Empathy
This piece started with a simple but powerful goal: center the lived experiences of people with Long COVID. Inspired by stories in the Health+ report, we developed a concept that brought humanity to the data—something emotionally honest, visually grounded, and built to connect with viewers on a deeper level.
Draw Them In
We chose hand-drawn illustrations to soften the tone and make the story more approachable. The visual style helped communicate difficult experiences in a personal, non-clinical way—making space for empathy while ensuring the content remained clear, engaging, and relatable.
Make It Move, Make It Matter
With subtle animation and purposeful motion graphics, we brought the visuals to life. Movement added rhythm and emphasis—helping guide the story, hold attention, and give emotional weight to key themes. The result: a message that not only informs, but sticks.
